When it comes to using social media for business, visuals are key. Consumers are 10 times more likely to engage with brands on Instagram than on Facebook (over 84 times more likely than on Twitter!). But how can you optimize your profile to stand out from your competitors in Instagram’s search tool? Here are some… Continue Reading 

You know your way around a kitchen. You know your red sauce recipe by memory. You even know which regulars will ask for extra cheese when they place their order on Friday night. But are you confident you know how to market your business on social media?